Cadbury – Say it with Chocolate

Cadbury – Say it with Chocolate

A printing press with movable type repurposed to engrave a custom secret message on regular chocolate bars —without damaging the wrapping— boosted impulse purchases at the point of sale. A refreshingly old-school way of bringing meaning to words in a world often dumbed by technology.

Tea Calendar

H&L Tea Calendar

The Hälssen & Lyon tea calendar is the first calendar in the world to feature calendar days made from tea leaves. Finely flavoured and pressed until wafer-thin, the 365 calendar days can be individually detached and brewed directly in the cup with hot water. The tea calendar was sent exclusively to selected business partners.

HomePro The Other Side Project

HomePro The Other Side Project

“Every Year HomePro main media is a poster and sign-board with one side benefit.
After expired, the government will destroy them all. Why don’t we make it worth than
an advertisement?. Knowing that many Thais fix their shelters with sign-boards. So we dedicate the other side of the sign-board to make their life better. Beside keeping them from the rain, the other side of the sign-board help them to have a real home. The sign-board become even more useful and give them a hope to have a better life.”

HP Photoball

HP Photoball

Everyone loves having a turn hitting the huge blow up beach balls at a festival or event before security typically grab and destroy them. Well, this one was a little different and it came with security approval. The HP Photoball consists of one huge blow up ball, a HD camera and a wifi-hub allowing the ball to stream photos and video live to both the festival stage and Facebook, where people who’s been near the ball could find their photo and tag themselves instantly…

Plus a live cam feed to over 3 million people! Now that’s a pretty cool little connected object created by the guys at Almap BBDO for Sao Paolo’s biggest music festival, Planeta Terra.